Our hexagonal design concept visually represents the product’s inner workings, showcasing how it operates in an intuitive and engaging manner. Our team’s expertise in animation, design, and storytelling enabled us to create a clear and concise message that resonates with the audience. Working with Kaptcha ensured consistency across their showcase of films, maintaining the same visual language and tone throughout to reinforce BAE Systems’ branding and messaging.

This month, we’re rolling out the red carpet for our Creative Director, Rich Cousins, in the first of our Kaptcha Chronicles. This compelling series of films provide an intimate look into the lives of the team…

With over 30 years’ experience in the film-making industry, Rich has honed his own brand of visual storytelling, and now prides himself on the ability to craft a distinct sense of mood for each new project, no matter what the subject. His passion for cinematography, combined with his visual inventiveness has seen him win many awards.

Rich makes clients feel at ease with his positive, can-do attitude. He always keeps his focus on the clients’ objectives whilst looking to push the envelope creatively bringing together the expertise of his team. With unfailing good humour and approachability, Rich has the gift of being able to talk comfortably with people from all walks of life. We hope you enjoy the first of this series.

It’s the final countdown… The application deadline for our pro bono film project is fast approaching.

Apply today so you don’t miss out on this amazing opportunity!

We hope you are enjoying stepping into Spring. The Kaptcha team look forward to discussing your next video project with you, soon.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

Have you ever wondered how Automatic Number Plate Recognition (ANPR) technology can prevent crime? How satellites in space protect citizens by providing secure digital military intelligence? Or how a single digital product helps Law Enforcement agencies analyse communications of legally targeted Subjects of Interests (SoIs)?

BAE Systems Digital Intelligence have the answers.

Kaptcha were tasked with creating a film to showcase their digital capabilities, in a straightforward and engaging brand film. Using digital threads to weave the story together, our storyline integrated their digital capabilities to demonstrate how they are helping to build a safer and more prosperous society for all.

We were pleased to hear of the success of the film at BAE’s Digital Doorway event in February and look forward to the film delivering value in future campaigns.

We had an amazing time working with Legal & General on our latest film project, to give a first-hand glimpse of the transformative effect of the company’s investment in Sunderland.

We were thrilled to capture on camera the creation of high-quality and varied housing options, new infrastructure, and the development of new businesses in the area, all of which have had a tremendous positive impact on the community.

During our conversations with local business owners and residents, we were touched by their stories of how the investment by Legal & General has changed their lives for the better. We were impressed by the company’s commitment to driving social outcomes in the area by creating new opportunities for residents and improving their quality of life.

With inclusive capitalism at the heart of their approach, Legal & General has truly made a difference in the lives of the people of Sunderland.

The application deadline for our pro bono film project is fast approaching.

Apply today so you don’t miss out on this amazing opportunity!

The Kaptcha team look forward to discussing your next video project with you.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

Legal & General is well known for its purpose of ‘Inclusive Capitalism’ whereby it protects its customers’ financial lives and creates value for shareholders, all while doing good for society. The breadth of its operations spans further than might be realised and benefits society in national efforts such as transitioning to net zero, levelling-up the economy and providing affordable housing, to name a few.

A notable investment made by Legal & General is with The Kensa Group, a UK manufacturer and installer of ground source heat pumps. With the cost-of-living crisis and an associated surge in energy prices, meaning 6 in 10 are now using less fuel in their homes, according to the Office for National Statistics (February 2023); Kensa helps provide affordable heat for residents’ across the UK, meaning they no longer need to choose between heating and eating.

Kaptcha were tasked with getting to the root of this story, pulling together various angles of how Legal & General’s investment will continue to benefit many stakeholders in the long-term.

At Kaptcha, we believe in the power of clear communication and collaboration. That’s why when working on large video projects, we always begin with a hand-drawn storyboard. Our storyboards serve as a crucial tool in bringing our vision for the film to life and sharing this vision with our clients. It helps ensure everyone is on the same page and that the end result meets and exceeds expectations.

Not only do our storyboards clearly communicate the creative vision, but they also help us piece together the elements of the story and map out the flow of the film. This allows us to identify potential challenges and make adjustments before filming even begins, ensuring a smooth and seamless production process.

Our team always takes the time to get it right and we always strive for excellence in our work. Below are some recent shots of storyboards our talented Creative Director has been working on.

We have recently updated our 2023 Corporate Social Responsibility Policy. If you’d like to receive a copy of this, please email us.

The Kaptcha team look forward to discussing your next video project with you.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

At Kaptcha, our people make the experience on-set special. In December, we produced a shoot for one of our clients. We were busy over the three days with 40 people on set, 8 dressed as military commandos and police officers, a 16-foot turntable, and 2 action vehicles- all in one 3,500 square foot green screen studio!

Watch our behind-the-scenes to hear Richard Cousins, Director, and Alice Thomson, Producer, share some insights into what to expect from a Kaptcha shoot, our storytelling process and how we fit your story into a striking hero film.

We have recently launched our subscription offering that will be rolled out throughout 2023.

The points-based model provides access to unlimited, global Kaptcha resources via a campaign-based service. Through our ongoing relationship, we’ll help you create more consistent assets to energise your campaigns, maximise the use of your filming, all while reducing costs and time spent briefing.

Our New Year’s Resolution is to continue making steps in our pathway to Net-Zero, taking real action against climate change. To achieve this, we have begun our process in attaining the B-Corp certification, our commitment to positively impact all stakeholders – workers, communities, customers, and our planet.

We are pleased to announce that we are members of the United Nations Global Compact. We have pledged that we will continue adopting sustainable and socially responsible policies and practices internally, in our approach to filmmaking.

To hear more about how you can work with Kaptcha, in making climate-friendly film, feel free to drop us an email!

We hope you had a refreshing break and that you are starting off the New Year well. The Kaptcha team look forward to discussing your next video project with you.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

Recently our Founder, Richard Thomson, and the team at Legal & General attended the 2022 Corp Comms Awards and successfully won their category in the ‘Best Leadership Communication’. It was rewarding to celebrate all the hard work alongside L&G from the past year. The winning film was a Carpool Karaoke-inspired leadership piece with one of their CEO’s.

Our Sales and Marketing team have been working away on a brand-new offering. The Kaptcha Subscription service is a new facet we will be offering to our clients in the 2023 season. Key features of this new offering will be a comprehensive points system to gain access to our creative arsenal at the drop of a hat, as well as direct contact to your dedicated Producer. We look forward to sharing the blueprint to this very soon!

To round up, November has been a busy month and one project of note has been particularly enjoyable to work on. Working alongside the agency Like Minds in collaboration with Legal & General. The campaign was aimed at raising awareness for Dyslexic Thinking, changing perceptions and communication methods in the corporate world, carving out a more inclusive corporate landscape.

Our Creative Director, Richard Cousins, has a way of putting contributors at complete ease in front of the camera, providing space for their authentic stories and to clearly communicate any key learning points. The shoot made for a very honest, reflective series of mini films highlighting key areas companies need to combat to increase accessibility and communications for neo-diverse thinkers and clients. It also highlighted how diverse thinking is highly advantageous in the workspace, helping with problem-solving and the ability to bring fresh ideas to the table.

We recently shot in Shoreditch for a theatrical End of Year film with Legal & General. A multi-talented member of their team wrote an insightful poem about their team and how they work together, elevate one another. The piece is to be presented on a big screen at their End of Year event. Films like this bring everyone together for a common cause and communicate a friendly warmth around your company as well as your work culture.

To finish on a high note, we wanted to say a big thank you to all our clients this year for all your love and support. Without you, Kaptcha wouldn’t be what it is today.

We hope you have a relaxing, refreshing break and that you are looking forward to what the New Year brings.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

‘Aviva Investors’ End of Year film is a great example of using creativity to bring to life what could otherwise be a simple piece to camera. Using the wizardry of special effects, we made something rather magical and whimsical, transporting the audience to the heart of Santa’s Grotto with some comical surprises along the way.

We loved creating this animated film for Fortnum & Mason in 2020. Following a turbulent and transformative year, this heart-warming film reminded us of the wonderful work Fortnum & Mason have been busy with, bringing joy to tables all around the world. We remained consistently on-brand with the messaging, animated creatures, sound effects and moving backgrounds.

Celebrations come in all shapes and sizes, as do the films we make at Kaptcha. Film is a great way to share your achievements externally, communicate to your audience the steps you’ve taken to reduce your carbon footprint, improve your company culture, championing equality, diversity, and inclusivity. Building relationships ties your employees and customers to your brand emotionally.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

We have been working alongside Korean educational channel EBS, for their show ‘Great Minds’.

Recently we interviewed neuroscientist Hannah Critchlow at the Ironmongers Hall, where she discussed how much of our future selves are determined by inherent cognitive functioning. Hannah’s talk explored whether we could outsmart our own DNA. She was an absolute joy to work with.

It was a great honour and privilege to also film Richard Dawkins for his episode on the channel, unpicking his perspective on the Theory of Evolution.

The set for this shoot was in a 17th Century Manor House in Oxford, which we staged with props as well as using two large lighting units to give us consistent lighting levels. Lighting plays a subliminal role in communicating the mood, the atmosphere and aiding storytelling.

In each episode, we cut between five separate camera shots, providing different perspectives, and picking up on details like hand gestures, body movements and facial expressions. Seamlessly cutting between these angles allows the viewer to engage with the body language and mood of the speaker.

Conservationist Ian Redmond was an inspiringly passionate speaker, and the close-ups allowed his passion for conservation to shine through. This approach to a basic interview allowed us to communicate Ian’s infectious energy to the audience in a visual way.

The team at Great Minds were a delight to work with. Feel free to subscribe to their YouTube channel for more content.

As we head into the winter months, we look forward to working closely alongside our clients on their upcoming campaigns and film projects. Kaptcha have some exciting projects in the pipeline, including the premiere of Roll-E in next month’s issue. We can’t wait to share with you what we’ve been up to.

We look forward to discussing creative ideas, concepts, and strategy. Harnessing the power of film is what we do best, connecting with your audience emotionally, boosting belief and driving engagement. Drop us an email or connect with us on LinkedIn.

We were approached by BAE Systems Digital Intelligence to come up with a concept that could deliver all the touch points and cover a list of items without feeling too corporate. In allowing us some creativity, the resulting film has mesmerising visuals where BAE’s leaders seamlessly explore space while sharing their intelligence on how capability in space can present as an opportunity with benefits to mankind as well as a defence necessity. Aiding us to build a better, safer world for the next generation.

In the production of this film we overlayed graphics, for this to happen we filmed in a blacked-out studio. Our Creative team produced a storyboard in order to plan every shot precisely, so our contributor’s interaction with the graphical elements looked authentic.

In sync with the graphics, we replicated the light in the studio, passing various light sources across our contributors’ eyeline to mimic the passing of planets or the illumination of virtual holographic screens we used to present footage shot at BAE’s In-Space missions HQ.

Take a look at our BTS below to see the Kaptcha crew at work:

Following on from this, we also created an animation highlighting BAE’s capability in the aerospace arena. Watch the film below:

As September approaches, we are looking forward and planning Kaptcha’s next steps as a growing agency. We are welcoming a new face to the Kaptcha team, Chris Newcombe (pictured below), our Sales Director who will be joining the team from mid-September, and we can’t wait to see what exciting new projects he brings to our table!

We are proud to announce the re-launch of our YouTube channel!

Over the past week, we’ve been busy giving our YouTube channel a makeover, pulling together our favourite case studies, gathering testimonials and even creating some of our own content internally (stay tuned to find out more).

Our Vimeo channel has also been updated. Check out some of our recent content.

We have some great projects currently in the works and can’t wait to share these with you next month. Please do drop us an email if there are any projects you’d like to discuss.

Fortnum & Masons’ Manifesto film was a beautiful project. The film set out to deliver their manifesto for the new quarter directly from their employees, to their employees. The film was broadcast at their Spring Breakfast event which we also helped livestream internationally.

Alongside our clients we transformed one of their meeting rooms into a fabulous studio using white coloramas. Our creative team with the help of Fortnum’s’ dressed the set with hampers full of all sorts of immaculately packaged treats.

We had around fourteen employees take part in the film, which was met with an amazing reception during the Spring Breakfast event. Fortnum & Masons’ really do make joy!

BAE Systems – PMA Network Rail has been one of the many rewarding animations we have worked on recently. The amazing technology BAE Systems designs helps to digitalise many mundane jobs that previously took up thousands of working hours. Instead of computers replacing the role of people, this technology is actually freeing up employees to spend more time working on areas that count. Ensuring our railways are functioning in a safe and timely manner.

At Kaptcha we love working on animations as there really are no barriers when it comes to creativity. Technology makes the unthinkable possible, visually. We enjoy coming up with creative concepts that visualise and simplify often complex key messages.

Legal & General – Retirementors was another one of those projects that is just a joy to work on. At Kaptcha we love to tell stories of how businesses such as L&G are making a difference. It’s stories such as these that allow big companies to connect emotionally with their audience.

Stories like this also allow your employees to see the real world benefit their work is having on real people. This helps boost employee belief in your brand as well as helping people find purpose in their day to day work.

It was a joy to film with Legal & General customer Robert, whose humour and enthusiasm was completely infectious. We really hope this comes across in the film.

As always we want to say a huge thank you to our wonderful clients. We appreciate your constant support and look forward to seeing what the remainder of this year brings. Without you we would not be here.

If you have any upcoming projects you would like to discuss please fire Richard Thomson an email. We would love to catch up and discuss bringing your next big idea to life!