Insights
October 2022 Newsletter
By The Kaptcha Team
The end of the year is a period of reflection and celebration. A time for colleagues and divisions to come together and celebrate their achievements, the hurdles that have been overcome and the people championing your success.
Over the years at Kaptcha we have worked on various End of Year, seasonal films that inspire, engage, and excite audiences. From sitting down with Santa at Aviva’s Grotto, to reminiscing a year of delights at Fortnum & Mason.
‘Aviva Investors’ End of Year film is a great example of using creativity to bring to life what could otherwise be a simple piece to camera. Using the wizardry of special effects, we made something rather magical and whimsical, transporting the audience to the heart of Santa’s Grotto with some comical surprises along the way.
We loved creating this animated film for Fortnum & Mason in 2020. Following a turbulent and transformative year, this heart-warming film reminded us of the wonderful work Fortnum & Mason have been busy with, bringing joy to tables all around the world. We remained consistently on-brand with the messaging, animated creatures, sound effects and moving backgrounds.
Celebrations come in all shapes and sizes, as do the films we make at Kaptcha. Film is a great way to share your achievements externally, communicate to your audience the steps you’ve taken to reduce your carbon footprint, improve your company culture, championing equality, diversity, and inclusivity. Building relationships ties your employees and customers to your brand emotionally.
We love to receive feedback on our offering here at Kaptcha. It provides guidance and reassurance on what works for our clients and highlights the strengths within our team. Below are some testimonials shared from a handful of our clients.
"Kaptcha are a partner for what we do. It's that creativity, that experience, that guidance that I get."
BAE Systems
"It's been a terrific tool for generating new business."
FMIFA
"They are all so professional. They are so quick to turn things around. I don't know how they do it."
Vanquis
"Creativity is seeing what everyone else has seen, and thinking what no one else has thought."
Albert Einstein
Richard Thomson
Richard is CEO of Kaptcha. He cut his teeth at the BBC, where he directed some of their biggest and most engaging shows including Top Gear, Crimewatch and Holiday. Bringing these skills to the corporate world, he then launched the multi award-winning HSBC TV. Today he harnesses the power of film to tell the engaging stories behind the brands, creating real change in the way audiences – internal and external - feel and think.
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